Disney Fairies Fashion Boutique game Flies into the App Store

New game empowers players to become the ultimate Disney Fairies fashion designer – with seamless connection to Disney’s Pixie Hollow virtual world

Hey guys, as you know by now, my daughter Kaitlin is 9 and wants to be a fashion designer. She’s even taking sewing classes to learn how to create clothes. So I’m sure she’ll love this new interactive app launched by Disney called Fairies Fashion Boutique!

The new mobile app brings the popular fashion collections from Disney’s Pixie Hollow virtual world, along with hundreds of new Fairy designs, into a gaming experience for fashion enthusiasts and Disney Fairies fans alike. Available as a free download with in-app purchases, the game gives players of all ages the opportunity to run their own trendy boutique, design hundreds of Fairy outfits and accessories and interact with famous Fairies like Tinker Bell and her friends.

With one touch, the game seamlessly connects to the 25 million pixie players who have created Fairies in Disney’s popular Pixie Hollow virtual world. Disney Fairies Fashion Boutique encourages Disney Fairies fans and fashionistas to use their creativity and imagination to interact with fashion like never before, with activities such as:

• Stylizing and customizing their Fairy avatar.

• Designing Fairy clothing and accessories with over 500 patterns and 100 color options.

• Customizing and managing their own fashion boutique to earn Pixie Dust and Style Points.

• Creating the perfect outfits for Tinker Bell and her friends.

• Collecting items for their personal wardrobe, as well as for their boutique.

• Playing five different fashion-themed mini games.

Players can create their Fairy avatar in-game, or can download one from their PixieHollow.com account.

Disney Fairies Fashion Boutique is now available in the App Store for free with in-app purchases, or for download on the iPhone, iPod touch and iPad at: http://itunes.com/app/DisneyFairiesFashionBoutique